Eater NY - Superiority Stalking The New York City Restaurant, Bar, and Nightlife Bloghttps://cdn.vox-cdn.com/community_logos/52682/favicon-32x32.png2015-06-26T10:11:26-04:00http://ny.eater.com/rss/stream/86100502015-06-26T10:11:26-04:002015-06-26T10:11:26-04:00Superiority Burger: First Impressions From Sietsema, Sutton, and Solares
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<p>Brooks Headley <a href="http://ny.eater.com/2015/6/25/8848495/the-veggie-burger-apocalypse-is-upon-us-superiority-burger-is-open">opened Superiority Burger last night</a>, officially unleashing the veggie burger apocalypse on New York City. Eater critics Robert Sietsema and Ryan Sutton, along with <a href="http://ny.eater.com/burger-time">burger columnist</a> Nick Solares, stopped by and somehow managed to make it out alive. Here’s what they thought.</p>
<h3> <strong>Robert Sietsema: </strong><span> </span><span class="m-nav-top__title">Punk Rock Fast Food Hits the East Village Like a Buzzsaw</span> </h3>
<p>A light rain had begun to fall when word spread like a hallucinogenic gas that Superiority Burger had finally opened on East 9th Street just off of Tompkins Square. I should explain, in case you've been hiding under a mushroom the last few months, that Superiority is the fast food project of Brooks Headley, punk rock drummer, cookbook author, and former executive pastry chef at Del Posto. The burger in particular, and to a lesser extent the broccoli salad, have been on the drawing board for over two years, having enlivened countless events both public and private, from the Choice Eats Festival to annual charity cotillions at Housing Works to Bon Appetit and Lucky Peach parties. </p>
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<p><br><span>I arrived by bike from Bushwick to find a knot of people milling around in a cone of light issuing from the space. It was not the kind of crowd that likes to line up. Customers were sitting on the nearby stoops and standing up, waiting for their orders or munching happily on vegetarian hamburgers. Inside, the vibe was laid back in the white-tiled front room. The six seats arrayed along the walls were all taken, each with a desk top that hinged upward and then penned you in like an adult high chair. On the walls, a photo of the Shaggs — a legendary all-sisters garage rock band that were famously tone deaf; an old-fashioned menu board, letters askew, listing the six offerings; and a </span><a href="http://ny.eater.com/venue/white-castle" class="sbn-auto-link" style="line-height: 1.5;">White Castle</a><span> advertising placard circa 1960, assuring you it's okay to eat burgers for breakfast.</span></p>
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<p><q class="pullquote">The burger is unqualifiedly delicious</q></p>
<p>Pointedly, the entire menu is vegetarian. As the menu board excitedly proclaims, throwing punctuation to the winds, "Everything is vegetarian a lot is accidentally vegan just ask!" The namesake burger ($6) is quite a different animal than the one that first appeared on the scene two years ago. The present patty looks just like beef and has a nutty and grainy texture and savor. The bun is squishy and the toppings are limited to mustard and dill pickles, making it more Whataburger than White Castle. It is unqualifiedly delicious.</p>
<p>Switching gears, the "burnt broccoli salad" ($8) might be mistaken for Thai food, buoying slices of bright red bird chile and fronds of cilantro. "Hey, this is spicy," a fellow diner intoned with appreciation, or maybe she was complaining. To my taste, the best thing on the menu is the sloppy joe ($7), a dish common 30 years ago but now so discredited I can't think of anyone else serving it. This version is red and slightly sweet, flavored with bell peppers and flecked with tofu and strips of what might be tempeh. There's a hint of cumin in the spicing.</p>
<p>The last and perhaps least exciting selection was a burrito labeled a "hippy wrap." It harkens back to the days, circa 1970, when vegetarian cooking was all brown rice and steamed veggies, and flavoring was limited to onions and a light touch of curry powder — before we realized that real Indian cooking is virtually all spices. The hippy burrito ain't bad, man, it's just not as exciting as the other selections.</p>
<p>Superiority Burger is the latest installment in the field of fashion-forward fast food. Headley's entry outflanks the Shake Shack burger and <a href="http://ny.eater.com/venue/Fuku" class="sbn-auto-link">Fuku</a> chicken sandwich ethically by being vegetarian and probably less calorific; it also incorporates a touch of whimsy the others lack. As one friend pointed out, "This food is ugly!" Like a Sex Pistols song, it's all sharp edges and dissonance, but you can't help going away humming it.</p>
<p>P.S. None of the foregoing applies to the vanilla labne gelato and strawberry sorbet. These are the work of a master pastry chef, and as good as you've ever tasted in your life.</p>
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<p class="caption">Top: vegetarian and vegan superiority burgers. Bottom: patty close up and sloppy Joe.</p>
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<h3>
<strong>Ryan Sutton: </strong>This Veggie Burger Is Proof That Fast Food Burgers Don't Need Meat</h3>
<p><strong></strong><span>In our chic era of vegetable-heavy cooking, produce, while often seasoned with succulent bits of meat or fish, is still supposed to taste like actual produce. A cauliflower steak is meant to taste like cauliflower, not steak, and it's meant to taste good. It's a kick-ass culinary ethos that has convinced certain refined omnivores to eat more plants, and to appreciate vegetables for what they are, as opposed to what they aren't. </span><span>And this is all what makes </span><a style="line-height: 1.5;" href="http://ny.eater.com/venue/Superiority%20Burger" class="sbn-auto-link">Superiority Burger</a><span>, which opened in Manhattan's East Village last night, such an intensely interesting outlier. The venue's veggie burger doesn't taste like veggies. It tastes like a burger. And based on visit just hours after opening, it tastes pretty darn great.</span></p>
<p>Superiority's space, manned by Brooks Headley, <a href="http://ny.eater.com/venue/del-posto" class="sbn-auto-link">Del Posto's</a> recently departed pastry chef, is small; culinary historians will recall it as the original home of Amanda Cohen's <a href="http://ny.eater.com/venue/dirt-candy" class="sbn-auto-link">Dirt Candy</a>. Here, Cohen sold broccoli hot dogs that actually tasted like real hot dogs. The history of fake meat on East 9th street is STRONG.</p>
<p>The menu is small too. No fries are offered, just a broccoli salad, a wrap, a vegetarian Sloppy Joe, and the burger.</p>
<p>I won't deign to opine on whether Superiority is the best vegetarian burger out there, as such comestibles aren't regularly part of my critical or civilian diet the way caviar, foie gras, prime rib, carnitas tacos, lamb shank, pork trotters, nduja, or tripe are. So I won't compare it to the heralded veggie burgers at Hillstone, Candle Cafe, Bareburger, and elsewhere. But here's what I will say, from the perspective of someone who ate a bit too much fast food while growing up on Long Island: The Superiority Burger is a more refined and more delicious substitute for the McDonald's quarter pounder.</p>
<p>Think of it this way: Just as you'd never throw your hands up in the air and exclaim, <em>wow, these McDonald's chicken McNuggets really do taste like chicken</em>, you wouldn't say that the chain's burgers taste like beef, at least not for more than a second or so. But you would say a McDonald's burger tastes good (maybe), because you're eating what's likely a focus group-tested and scientifically engineered combination of fat, protein, salt, sugar, and carbohydrates.</p>
<aside><q class="pullquote">This veggie burger is about mouthfeel and umami and letting the zip and zang of the condiments shine</q></aside><p> </p>
<p>And so when you eat a Superiority burger, you get all of those gorgeous sensations, except you're eating something concocted by a world-class chef. The patty — which a secretive cashier tells me is made from grains, beans, and a bit of tofu — has a gorgeous char evocative of <a href="http://ny.eater.com/venue/shake-shack-5" class="sbn-auto-link" style="background-color: #ffffff;">Shake Shack</a>'s<span> griddled bovine specimen</span><span>. On the inside, the faux-beef is super soft, like a warm French terrine minus the pork and lard. Cool pickles add acidity while warm tomatoes add sweetness. </span><span>The potato bun boasts just the right amount of squish.</span><span> And the patty itself packs a neutral taste,</span><span> with malty, salty, slightly peppery overtones. This veggie burger isn't an essay in the intrinsic beauty of vegetables, it's about mouthfeel and umami and letting the zip and zang of the condiments shine. More importantly: You don't feel like garbage after you eat it. You feel kind of good, in fact. It simultaneously tastes like fast food and real food. And not a single animal had to die to create it. The only gustatory pleasure you sacrifice with this meatless creation </span><span>is that nano-second of beefiness, after which your McDonald's burger essentially turns into a greasy mass of textured salt protein. I know this is true because I had a quarter pounder with cheese after my Superiority Burger, and it made me want to yak.</span></p>
<p>So to repeat: I'm not saying that Superiority Burger is better than other veggie burgers; I'm saying it's better than most real fast food hamburgers – ambitious and delicious outliers like Shack Shack notwithstanding. This is no small matter. Imagine if chain restaurants sold Superiority burgers instead of ones made from craptacular commodity beef? Imagine all the cattle that wouldn't have to be slaughtered. Imagine how much smaller a carbon footprint Big Food would have. Imagine how many more people would develop a deeper appreciation for meat-free, plant-based nourishment.</p>
<p>Falling in love with vegetables, for certain urban omnivores, is a product of eating out at reasonably expensive restaurants that serve butter-drenched mushrooms (which cost more by the pound than dry-aged steak) and Michelin Bras-style gargouillou salads (whose components are plucked from bespoke farms). But if you want to convince Americans as a whole to eat more vegetables, you serve them vegetables that (kind of) taste like meat. You serve them something affordable. You serve them Superiority burgers. Or broccoli hot dogs. Or vegetarian Sloppy Joe sandwiches (which, in the case of this establishment, simply uses firm soy protein to carry the flavor of cumin). The truth of the matter is that when you're eating most fast food burgers or frankfurters, you're not really tasting the meat, you're tasting everything else that covers up the meat. So in many cases, you might as well just skip the meat.</p>
<p>Oh, and as a reward for eating your vegetables at Superiority, you get a cup of labne ice cream with strawberry sorbet for $4, a creamsicle in a cup by one of our great pastry chefs. It's a good deal. It's a strong buy.</p>
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<div class="chorus-snippet image-grid-c">ick Solares: Never Mind the Bollcks Here's Superirity Burger <figure class="e-image">
<img alt="Brooks Headley at Superiority Burger" data-mask-text="false" src="https://cdn.vox-cdn.com/thumbor/vX_mYrXUuvQIjntbLIywmUKOAx8=/800x0/filters:no_upscale()/cdn.vox-cdn.com/uploads/chorus_asset/file/3824932/superiority_burger-9.0.jpg">
<cite>Photo by Nick Solares</cite>
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<cite>Eater NY</cite>
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<p class="caption">Brooks Headley.</p>
<h3> <strong style="line-height: 1.5;">Nick Solares</strong><span>: Never Mind the Bollocks — Here's Superiority Burger.</span> </h3>
<p><em>"Eastside Jimmy and Southside Sue both say they needed something new"</em></p>
<p>It’s 7:20 pm on the bustling opening night at Superiority Burger. <em>Gates of the West</em> by The Clash pulses over the sound system while a cadre of cooks wearing prim white paper hats form a phalanx across the kitchen; a kid in Black Flag t-shirt is scarfing down a veggie burger as hungry art lovers from a gallery show across the street spill into the space. Brooks Headley is sweeping the floor. Superiority Burger’s spartan website states that the restaurant's core value is humility. That certainly seems to be so.</p>
<p>There are all sorts of homages to burger culture here: The seating features flip-up tables, just like the ones that used to exist at the shuttered Prime Burger and were know colloquially as "the track." The paper hats the staff wear, along with the gleaming white tile, harkens back to the birth of White Castle. The poster for said pioneering fast food chain that hangs proudly on the wall exhorting you to eat burgers for breakfast completes the montage. It's as if Headley is telling you, "It’s okay to feel nostalgic about burgers, but now you know better — Superiority Burger is better." At least from the perspective of health, but also, arguably, from an ethical standpoint: Everything on the menu is vegetarian and many items are "accidentally vegan." The menu is sparse, utilitarian, and laid out like a punk fanzine. It contains two sandwiches, a wrap, a side, a dessert, and a drink.</p>
<p><q class="pullquote">Now you know better – Superiority Burger is better</q></p>
<p>Now I must admit that while my knowledge of hamburgers is as deep as my punk rock record collection, I have about as much knowledge of veggie burgers as I have prog rock or disco albums. So I brought along an expert: my <a href="https://instagram.com/whatweeatisvegan/">vegan, punk rock girlfriend</a> who hasn’t eaten meat in seven years (she has great taste in music, but terrible taste in food and men). We order both vegetarian and vegan versions of the Superiority Burger and the sloppy Joe. We skipped the hippy wrap because, well, it’s a hippy wrap. The principal difference between the sandwiches we order is that the bread on the vegetarian one is the virtually ubiquitous Martin’s potato roll (which contains milk) while the vegan option has a more artisanal bun. The vegan sandwich also obviously forgoes the cheese in favor of a non-dairy substitute. </p>
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<p class="caption">Vegetarian and vegan versions of the signature burger.</p>
<p>But aside from those two differences, the burgers are appointed in an identical fashion with a slow-cooked tomato, lettuce, pickles, and a non-dairy special sauce variant. Bundled in brown wax paper, the sandwich emerges tightly molded and looks remarkably like an actual hamburger. So much so that biting into it is a little disorientating because it tastes nothing like an actual hamburger. Certainly the toppings, which form a wonderful melange of flavor, are the real deal, but the patty isn’t going to satisfy a vociferous carnivore. Despite having a truly impressive sear and a somewhat meaty texture it doesn’t have the mouthfeel or the juiciness of meat. How could it? It is constructed from tofu, beans, and grains.</p>
<p>But that isn’t the point. The salient question is how does Superiority Burger compare to other veggie burgers, and here my girlfriend was unequivocal in her praise: "It’s the closest thing that I have had to a traditional hamburger in seven years. It doesn’t crumble and fall apart, and it’s not too wet or dense — it holds together nicely." She adds that she liked the cheese substitute, which is usually waxy, heavy and glue-like. "This one was greasy in an appropriate way, and had an appealing flavor that complemented the patty. I don’t even like tomatoes, but the toppings here were perfect, no avocado or fake bacon, which are totally played out." Her only criticism echoed my own: The vegan bun is too dense and unyielding, pushing out the patty rather than conforming around it. The bun also doesn’t span the patty all the way, leaving much of it exposed. But these quibbles aside, this is the best veggie burger she has had.</p>
<p>I was far more impressed with the sloppy Joe than I was by the burger. It came much closer to replicating the experience of the meat version because the sandwich comes in a sweet and tart tomato sauce that dominates the palate. In fact I didn’t feel I was missing out on anything eating this sandwich.</p>
<p><em>"Or in a ghetto cellar only yesterday, there’s a move into the future for the USA"</em></p>
<p>There must be something cathartic for Headley, who happens to plays drums in a punk band, to cook such visceral, lumpen food compared to ornate, bourgeois (dare I say effete?) work at his last job as pastry chef at the four-star Del Posto. But this is punk rock food beyond the mere aesthetic trappings of spray painted signs and The Clash playing in the background. The adoption of a strictly vegetarian menu taps in to moral and ethical zeitgeist that is an important part of the future of food. I would love to see what this world-class chef could do with a real hamburger, but I also have a great deal respect for the fact that Headley went in the opposite direction.</p>
<p>Would I come here and eat the Superiority Burger instead of going Veselka, Black Market, Whitman's, or The Brindle Room for a burger? Not a chance, but the East Village obviously already has enough great burgers. I'll be coming here regularly with my girlfriend to eat the sloppy Joe while she enjoys the best veggie burger on earth.</p>
<p><script id="infogram_0_the_price_of_veggie_burgers_in_nyc" src="//e.infogr.am/js/embed.js?rgd" type="text/javascript"></script></p>
<div style="width: 100%; border-top: 1px solid #acacac; padding-top: 3px; font-family: Arial; font-size: 10px; text-align: center;"> <a target="_blank" href="https://infogr.am/the_price_of_veggie_burgers_in_nyc" style="color:#acacac;text-decoration:none;">The Price of Veggie Burgers in NYC!</a> | <a style="color:#acacac;text-decoration:none;" href="https://infogr.am" target="_blank">Create infographics</a> </div>
https://ny.eater.com/2015/6/26/8849333/superiority-burger-review-robert-sietsema-ryan-sutton-nick-solaresRyan SuttonRobert SietsemaNick Solares2015-06-26T09:09:52-04:002015-06-26T09:09:52-04:00Brooks Headley Left the Del Posto Team to Open Superiority Burger
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<figcaption>[Brooks Headley (center) with members of the band No Age] | <a href='https://www.youtube.com/watch?v=nfvrtsmFN8Y'>Eater/YouTube</a></figcaption>
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<p>The chef traded his position at the four-star establishment for a veggie burger restaurant in the East Village. </p> <p>Brooks Headley is no longer the pastry chef at Del Posto, the acclaimed Chelsea Italian restaurant operated by Mario Batali, Joe Bastianich, and Lidia Bastianich. Now, the chef is focusing on his new, white-hot East Village vegetarian restaurant <a href="http://ny.eater.com/tags/superiority-burger">Superiority Burger</a>. <span>His work alongside chef Mark Ladner and GM Jeff Katz helped the restaurant earn numerous accolades over the years, including a</span><a href="http://www.nytimes.com/2010/09/29/dining/29rest.html?_r=0"> four-star rating from the <i>New York Times</i> in 2010</a><span>. Two years ago, </span><a href="http://www.eater.com/2013/5/6/6438605/winners-2013-james-beard-restaurant-and-chef-awards">Headley won a James Beard Award</a><span> for Outstanding Pastry Chef. He started branching out and doing Superiority Burger pop-ups </span><a href="http://ny.eater.com/2014/7/9/6190927/brooks-headley-is-planning-a-veggie-burger-pop-up">around this time last year</a><span>.</span></p>
<p>Yesterday, Eater reached out to Katz about Headley's rumored departure. His response:</p>
<blockquote>
<p>Brooks has left Del Posto to pursue other opportunities. We’ve known about his forthcoming departure for some time and have already installed a remarkable team to take the reigns in the pastry department as we transition.</p>
<p>As part of Del Posto's tenth anniversary, we’re in the process of renovating and updating both our main dining room and the four private dining spaces. Concurrent with the completion of those renovations at the end of July, we’ll be announcing many new parts of the Del Posto experience and personnel. Starting our second decade in style!</p>
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<p>So, expect some staffing announcements in the near future, as well as some changes to the space. Del Posto has gone through a lot of changes over the last decade, but it remains one of New York's most popular and critically acclaimed fine dining restaurants. Headley has yet to comment on his departure from Del Posto or the opening of Superiority Burger.</p>
<p><iframe frameborder="0" src="https://www.youtube.com/embed/nfvrtsmFN8Y" height="315" width="560"></iframe></p>
https://ny.eater.com/2015/6/26/8849599/brooks-del-posto-superiority-burgerGreg Morabito2015-06-25T19:04:04-04:002015-06-25T19:04:04-04:00The Veggie Burger Apocalypse Is Upon Us: Superiority Burger Is OPEN OPEN OPEN [UPDATE]
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<p>All your dreams and fantasies have materialized in the form of vegetable sandwiches. </p> <p>As of last night, <a style="font-size: 16px; line-height: 1.24;" href="http://ny.eater.com/tags/superiority-burger">the most anticipated veggie burger restaurant of all time</a><span> is OPEN. Here is a look at the menu: </span></p>
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<p>And the scene inside:</p>
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<p>White Castle poster!</p>
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<p>Dame Helen Mirren stopped by for a burger:</p>
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<div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAAGFBMVEUiIiI9PT0eHh4gIB4hIBkcHBwcHBwcHBydr+JQAAAACHRSTlMABA4YHyQsM5jtaMwAAADfSURBVDjL7ZVBEgMhCAQBAf//42xcNbpAqakcM0ftUmFAAIBE81IqBJdS3lS6zs3bIpB9WED3YYXFPmHRfT8sgyrCP1x8uEUxLMzNWElFOYCV6mHWWwMzdPEKHlhLw7NWJqkHc4uIZphavDzA2JPzUDsBZziNae2S6owH8xPmX8G7zzgKEOPUoYHvGz1TBCxMkd3kwNVbU0gKHkx+iZILf77IofhrY1nYFnB/lQPb79drWOyJVa/DAvg9B/rLB4cC+Nqgdz/TvBbBnr6GBReqn/nRmDgaQEej7WhonozjF+Y2I/fZou/qAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;"></div>
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<p style=" margin:8px 0 0 0; padding:0 4px;"><a target="_top" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" href="https://instagram.com/p/4YcSiKoc__/">hamburgers for breakfast...why not?</a></p>
<p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A photo posted by @superiorityburger on <time datetime="2015-06-26T06:14:04+00:00" style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;">Jun 25, 2015 at 11:14pm PDT</time></p>
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<p> </p>
<p><span>
<script src="//platform.instagram.com/en_US/embeds.js"></script>
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<p>Maybe she ordered the nightly special:</p>
<p><span><blockquote class="instagram-media" data-instgrm-captioned data-instgrm-version="4" style=" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);"><div style="padding:8px;"> <div style=" background:#F8F8F8; line-height:0; margin-top:40px; padding:50% 0; text-align:center; width:100%;"> <div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAAGFBMVEUiIiI9PT0eHh4gIB4hIBkcHBwcHBwcHBydr+JQAAAACHRSTlMABA4YHyQsM5jtaMwAAADfSURBVDjL7ZVBEgMhCAQBAf//42xcNbpAqakcM0ftUmFAAIBE81IqBJdS3lS6zs3bIpB9WED3YYXFPmHRfT8sgyrCP1x8uEUxLMzNWElFOYCV6mHWWwMzdPEKHlhLw7NWJqkHc4uIZphavDzA2JPzUDsBZziNae2S6owH8xPmX8G7zzgKEOPUoYHvGz1TBCxMkd3kwNVbU0gKHkx+iZILf77IofhrY1nYFnB/lQPb79drWOyJVa/DAvg9B/rLB4cC+Nqgdz/TvBbBnr6GBReqn/nRmDgaQEej7WhonozjF+Y2I/fZou/qAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;"></div></div> <p style=" margin:8px 0 0 0; padding:0 4px;"> <a href="https://instagram.com/p/4ZI2Mkoc8R/" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" target="_top">Last night&#39;s daily special</a></p> <p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A photo posted by @superiorityburger on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2015-06-26T12:43:25+00:00">Jun 26, 2015 at 5:43am PDT</time></p></div></blockquote></span></p>
<p><span><script async defer src="//platform.instagram.com/en_US/embeds.js"></script></span></p>
<p>The team down at dim sum palace Nom Wah is pumped!</p>
<p><span></span></p>
<blockquote lang="en" class="twitter-tweet">
<p dir="ltr" lang="en">It’s open? <a href="https://twitter.com/superiorityburg">@superiorityburg</a> is open? Sound the bells! <a href="http://t.co/ZjsJnMaveA">http://t.co/ZjsJnMaveA</a> <a href="http://t.co/Im5g5tw8Hl">pic.twitter.com/Im5g5tw8Hl</a></p>
— Nom Wah Tea Parlor (@NomWah) <a href="https://twitter.com/NomWah/status/614251016985423872">June 26, 2015</a>
</blockquote>
<p> </p>
<p><span>
<script charset="utf-8" src="//platform.twitter.com/widgets.js"></script>
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<p>Looks like the team closed up shop around 11 p.m.</p>
<p><span></span></p>
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<p style=" margin:8px 0 0 0; padding:0 4px;"><a target="_top" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" href="https://instagram.com/p/4YHZ3Zoc2N/">We open again at 6pm Friday. Thank you.</a></p>
<p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A photo posted by @superiorityburger on <time datetime="2015-06-26T03:11:34+00:00" style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;">Jun 25, 2015 at 8:11pm PDT</time></p>
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<p> </p>
<p><span>
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<p>The new East Village pro-move, courtesy of Eater editor Hillary Dixler:</p>
<p><span></span></p>
<blockquote lang="en" class="twitter-tweet">
<p dir="ltr" lang="en">New NYC power move = Fuku for lunch and Superiority Burger for dinner. <a href="https://t.co/Rkw6IDPgtN">https://t.co/Rkw6IDPgtN</a></p>
— Hillary Dixler (@hillarydixler) <a href="https://twitter.com/hillarydixler/status/614233948173008897">June 26, 2015</a>
</blockquote>
<p> </p>
<p><span>
<script charset="utf-8" src="//platform.twitter.com/widgets.js"></script>
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<p>Superiority will return tonight at 6 p.m. Best to line up early.</p>
<p><i></i></p>
<blockquote lang="en" class="twitter-tweet">
<p dir="ltr" lang="en"><i>We open again at 6pm Friday. Thank you. <a href="https://t.co/fUDxWF6xb5">https://t.co/fUDxWF6xb5</a></i></p>
<i>— Superiority Burger (@superiorityburg) <a href="https://twitter.com/superiorityburg/status/614269745894977536">June 26, 2015</a></i>
</blockquote>
<p> </p>
<p><i>
<script charset="utf-8" src="//platform.twitter.com/widgets.js"></script>
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https://ny.eater.com/2015/6/25/8848495/the-veggie-burger-apocalypse-is-upon-us-superiority-burger-is-openGreg Morabito2015-06-25T18:39:26-04:002015-06-25T18:39:26-04:00Superiority Burger's Signage Is Almost Too Brilliant to Look at Without Sunglasses
<figure>
<img alt="[Superiority Burger at 3:30 p.m. today, pre-signage]" src="https://cdn.vox-cdn.com/thumbor/OJt_z7hxLHMuTJa4DqqoqmtJU5Y=/0x0:1632x1224/1310x983/cdn.vox-cdn.com/uploads/chorus_image/image/46614894/slack_for_ios_upload__9_.0.0.jpg" />
<figcaption>[Superiority Burger at 3:30 p.m. today, pre-signage] | <a href='https://instagram.com/nicksolares'>Nick Solares</a></figcaption>
</figure>
<p>Behold the sign that shall forever be associated with the veggie burger apocalypse. </p> <p>When Team Eater stopped by <a href="http://ny.eater.com/tags/superiority-burger">Superiority Burger</a> earlier today, the paper was still up in the windows, although the lights were on and there was some action inside.</p>
<p>But at some point over the last three hours, Brooks "Off the Books" Headley and his minions covertly exited the building to put up this signage, as espied by Littleneck's Arron Lefkove::</p>
<p>
<script src="//platform.instagram.com/en_US/embeds.js"></script>
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<div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAAGFBMVEUiIiI9PT0eHh4gIB4hIBkcHBwcHBwcHBydr+JQAAAACHRSTlMABA4YHyQsM5jtaMwAAADfSURBVDjL7ZVBEgMhCAQBAf//42xcNbpAqakcM0ftUmFAAIBE81IqBJdS3lS6zs3bIpB9WED3YYXFPmHRfT8sgyrCP1x8uEUxLMzNWElFOYCV6mHWWwMzdPEKHlhLw7NWJqkHc4uIZphavDzA2JPzUDsBZziNae2S6owH8xPmX8G7zzgKEOPUoYHvGz1TBCxMkd3kwNVbU0gKHkx+iZILf77IofhrY1nYFnB/lQPb79drWOyJVa/DAvg9B/rLB4cC+Nqgdz/TvBbBnr6GBReqn/nRmDgaQEej7WhonozjF+Y2I/fZou/qAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;"></div>
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<p style=" margin:8px 0 0 0; padding:0 4px;"><a href="https://instagram.com/p/4XkqboCAJO/" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" target="_top">FIRST!!!</a></p>
<p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A photo posted by Aaron Lefkove (@aaron_lefkove) on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2015-06-25T22:07:59+00:00">Jun 25, 2015 at 3:07pm PDT</time></p>
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<p>The restaurant could open at literally any minute...or it could be mired in the types of delays that are common to any new restaurant, in which case it might make its debut this weekend or next week. It's anybody's guess at this point.</p>
<p>Stay tuned, and stay safe tonight, dear readers. We are living in Pre-Veggie Apocalypse New York City...but for how long?</p>
https://ny.eater.com/2015/6/25/8847603/superiorty-burger-signageGreg Morabito2015-06-25T11:49:30-04:002015-06-25T11:49:30-04:00Soft Serve, Manwiches, and More Signs of the Impending Veggie Burger Apocalypse
<figure>
<img alt="" src="https://cdn.vox-cdn.com/thumbor/Qsziw_C1qlMwqzPURFsOHHjWOAA=/0x0:1200x900/1310x983/cdn.vox-cdn.com/uploads/chorus_image/image/46611900/supriority_burger.0.0.jpg" />
</figure>
<p>Essential updates on Superiority Burger, the restaurant that will destroy us all. </p> <p> </p>
<p>Del Posto pastry chef Brooks Headley is getting ready to thrust open the doors to Superiority Burger, arguably <a href="http://ny.eater.com/2015/6/24/8838271/superiority-burger">the most anticipated veggie burger restaurant in the history of New York City</a> or the rest of the world for that matter. Although the chef has yet to publicly acknowledge that the restaurant is opening soon in the old Dirt Candy space on Ninth Street, its name is now listed on the DOH website, and food-world luminaries attended preview dinners in the space earlier this week.</p>
<p>The veggie burger train is about to leave plywood station. The only question is whether you want to hop on board that beautiful green locomotive, or hitchhike your way to flavor mountain, like a chump.</p>
<p>The paper is still up in the windows, <a href="https://cdn3.vox-cdn.com/thumbor/ZaSdGgW_rHqYN0cpPQFG3-Jp-ms=/800x0/filters:no_upscale()/cdn0.vox-cdn.com/uploads/chorus_asset/file/3819302/humor_.jpg">with a dummy menu for a restaurant called "Chicken,"</a> but the Superiority Burger team released a few pictures from inside the cave of vegetal mysteries for us to mull over until the stone is rolled away from the mouth and we can wander in.</p>
<p>Manwiches? Cannoli burgers? Stevedores?</p>
<p>
<script src="//platform.instagram.com/en_US/embeds.js"></script>
</p>
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<div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAAGFBMVEUiIiI9PT0eHh4gIB4hIBkcHBwcHBwcHBydr+JQAAAACHRSTlMABA4YHyQsM5jtaMwAAADfSURBVDjL7ZVBEgMhCAQBAf//42xcNbpAqakcM0ftUmFAAIBE81IqBJdS3lS6zs3bIpB9WED3YYXFPmHRfT8sgyrCP1x8uEUxLMzNWElFOYCV6mHWWwMzdPEKHlhLw7NWJqkHc4uIZphavDzA2JPzUDsBZziNae2S6owH8xPmX8G7zzgKEOPUoYHvGz1TBCxMkd3kwNVbU0gKHkx+iZILf77IofhrY1nYFnB/lQPb79drWOyJVa/DAvg9B/rLB4cC+Nqgdz/TvBbBnr6GBReqn/nRmDgaQEej7WhonozjF+Y2I/fZou/qAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;"></div>
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<p style=" margin:8px 0 0 0; padding:0 4px;"><a href="https://instagram.com/p/4V6OIlIc7z/" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" target="_top">One of everything @steve_dore_</a></p>
<p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A photo posted by @superiorityburger on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2015-06-25T06:37:53+00:00">Jun 24, 2015 at 11:37pm PDT</time></p>
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<p><span>Soft serve?!</span></p>
<p>
<script src="//platform.instagram.com/en_US/embeds.js"></script>
<span></span></p>
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<p style=" margin:8px 0 0 0; padding:0 4px;"><a href="https://instagram.com/p/4Vj5h6Ic_V/" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" target="_top">THE HANG</a></p>
<p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A photo posted by @superiorityburger on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2015-06-25T03:22:50+00:00">Jun 24, 2015 at 8:22pm PDT</time></p>
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</blockquote>
<p>And, from a few weeks ago, here's a pic of the broccoli salad:</p>
<p>
<script src="//platform.instagram.com/en_US/embeds.js"></script>
</p>
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<div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAAGFBMVEUiIiI9PT0eHh4gIB4hIBkcHBwcHBwcHBydr+JQAAAACHRSTlMABA4YHyQsM5jtaMwAAADfSURBVDjL7ZVBEgMhCAQBAf//42xcNbpAqakcM0ftUmFAAIBE81IqBJdS3lS6zs3bIpB9WED3YYXFPmHRfT8sgyrCP1x8uEUxLMzNWElFOYCV6mHWWwMzdPEKHlhLw7NWJqkHc4uIZphavDzA2JPzUDsBZziNae2S6owH8xPmX8G7zzgKEOPUoYHvGz1TBCxMkd3kwNVbU0gKHkx+iZILf77IofhrY1nYFnB/lQPb79drWOyJVa/DAvg9B/rLB4cC+Nqgdz/TvBbBnr6GBReqn/nRmDgaQEej7WhonozjF+Y2I/fZou/qAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;"></div>
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<p style=" margin:8px 0 0 0; padding:0 4px;"><a href="https://instagram.com/p/3vGeMAocwW/" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" target="_top">chewy stuff crunchy stuff green stuff</a></p>
<p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A photo posted by @superiorityburger on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2015-06-10T04:54:33+00:00">Jun 9, 2015 at 9:54pm PDT</time></p>
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</blockquote>
<p><span>Curiously, </span><a href="http://superiorityburger.com/" style="line-height: 1.5; font-size: 16px; background-color: #ffffff;">the Superiority Burger website notes</a><span> that it will offer "vegetarian, vegan, and non-vegetarian" options. So maybe — just maybe! — there might even be some flecks of meat in one or more of the dishes. If you hear anything else about the impending veggie burger apocalypse, </span><a href="https://cdn3.vox-cdn.com/thumbor/ZaSdGgW_rHqYN0cpPQFG3-Jp-ms=/800x0/filters:no_upscale()/cdn0.vox-cdn.com/uploads/chorus_asset/file/3819302/humor_.jpg" style="line-height: 1.5; font-size: 16px; background-color: #ffffff;">please let us know.</a></p>
https://ny.eater.com/2015/6/25/8845857/superiority-burgerGreg Morabito2015-06-24T17:08:15-04:002015-06-24T17:08:15-04:00Will the Lines for Fuku and Superiority Burger Meet to Form a Sandwich Queue Voltron?
<figure>
<img alt="[Fuku this morning at 11 a.m. this morning]" src="https://cdn.vox-cdn.com/thumbor/bUMBxAG9cbPdzCUaoU-eU2R9y2g=/0x0:1632x1224/1310x983/cdn.vox-cdn.com/uploads/chorus_image/image/46605948/slack_for_ios_upload__8_.0.0.jpg" />
<figcaption>[Fuku this morning at 11 a.m. this morning] | <a href='https://instagram.com/danielkrieger/'>Nick Solares</a></figcaption>
</figure>
<p>Here is your East Village sandwich line forecast for summer 2015. </p> <p> </p>
<p>David Chang's fried chicken sandwich atelier, <a href="http://ny.eater.com/venue/fuku">Fuku</a>, is back in full swing after a <a href="http://ny.eater.com/2015/6/22/8824741/fuku-chicken-sandwiches">two day vacation</a>. According to one member of Team Eater, Chang and his crew might have even made some slight tweaks to the formula over that two day break, because "<span>the crust is crunchier and the meat not nearly as stringy." </span></p>
<p>With <a href="http://ny.eater.com/2015/6/24/8838271/superiority-burger">the impending opening of Superiority Burger</a> on the horizon, Team Eater got to wondering: Will the chicken sandwich and veggie burger lines ever intersect? Or possibly merge into one two-headed hellbeast of a sandwich line?</p>
<p> <figure class="e-image">
<img alt="Fuku" data-mask-text="false" src="https://cdn.vox-cdn.com/thumbor/mKEScWmmW46-qbrKRbaQZTGV7co=/800x0/filters:no_upscale()/cdn.vox-cdn.com/uploads/chorus_asset/file/3820912/Screen_Shot_2015-06-24_at_4.58.57_PM.0.png">
</figure>
</p>
<p><span>While anything and everything is possible in the overlapping Fuku/SupBurg universes, it's not likely, because for one thing, the Fuku line would have start snaking down First Avenue as opposed to around the corner onto 10th Street, like it normally does. Also, the line would have to cross the avenue, which would be difficult from a logistical standpoint, and possibly deadly. Odds are, never the twain shall meet. </span></p>
<p><span>On a related Fuku note, here's the slaw-topped, off-the-menu Koreano sandwich:</span></p>
<p> <figure class="e-image">
<img alt=" " data-mask-text="false" src="https://cdn.vox-cdn.com/thumbor/pLf4VF7Wuo_Z7fN3H3h_R8NhWkI=/800x0/filters:no_upscale()/cdn.vox-cdn.com/uploads/chorus_asset/file/3820944/fuku_the_koreano__-1__1_.0.jpg">
</figure>
</p>
https://ny.eater.com/2015/6/24/8839521/will-the-lines-for-fuku-and-superiority-burger-meet-to-form-aGreg Morabito2015-06-24T10:41:12-04:002015-06-24T10:41:12-04:00Brooks Headley's Superiority Burger Rumored to Open in Former Dirt Candy Space This Week
<figure>
<img alt="" src="https://cdn.vox-cdn.com/thumbor/DyfG-CxqwjZkGz0fZgTGrkn1Jfw=/272x0:4624x3264/1310x983/cdn.vox-cdn.com/uploads/chorus_image/image/46603762/Superiority_Burger-1.0.0.jpg" />
<figcaption><a href='https://instagram.com/nicksolares/'>Nick Solares </a></figcaption>
</figure>
<p>The veggie burger apocalypse is nearly upon us.</p> <p>At the James Beard Awards gala 2014, Del Posto pastry chef/punk rock hero Brooks Headley surprised all the people in uncomfortable, rented attire by serving <a href="http://www.eater.com/2014/5/6/6229431/james-beard-awards-2014-hangover-observations#4146202">veggie burgers</a> that packed a major punch. It was basically the only thing people were talking about at Lincoln Center that evening. They tasted like Shackburgers, minus the Pat LaFrieda beef.</p>
<figure class="e-image">
<img alt=" " data-mask-text="false" src="https://cdn.vox-cdn.com/thumbor/Qix0-Z0otbE_aTNFP67D08espTY=/800x0/filters:no_upscale()/cdn.vox-cdn.com/uploads/chorus_asset/file/3819330/brooks-headley-book-deal-500.0.jpg">
<cite><p>[Brooks, doing his thing at Del Posto]</p></cite>
</figure>
<p>A few months later, Headley hosted a <a href="http://ny.eater.com/2014/7/9/6190927/brooks-headley-is-planning-a-veggie-burger-pop-up">one-night pop-up</a> for his "Superiority Burger" at Family Recipe on the LES, and the veggie-loving people of the city <a href="http://ny.eater.com/2014/7/21/6184035/new-yorkers-are-now-lining-up-for-veggie-burgers">showed up in full force</a>. Headley organized <a href="http://ny.eater.com/2014/8/1/6177705/brooks-headleys-white-hot-veggie-burger-pop-up-is-back">more</a> one-night Superiority <a href="http://ny.eater.com/2014/8/8/6173579/pop-ups">pop-ups</a> at various locations around this city in the fall, including one at the <a href="http://ny.eater.com/2014/12/11/7376113/superiority-burger-pop-up-christmas-day-dirt-candy">old Dirt Candy space on Christmas Day</a>.</p>
<figure class="e-image">
<img alt=" " data-mask-text="false" src="https://cdn.vox-cdn.com/thumbor/nBsKD2xtWoaJvjuCG80EBxbcp90=/800x0/filters:no_upscale()/cdn.vox-cdn.com/uploads/chorus_asset/file/3818932/1veggiburgerline.0.JPG">
<cite><p>[Superiority Burger line by Marguerite Preston]</p></cite>
</figure>
<p>Now, word on the street is that Brooks is planning to open an official outpost of his veggie burger restaurant in that very space, 430 E 9th St., in the next few days.Brooks also served things like a "vegan hippy wrap" and charred broccoli salad at some of his pop-ups, so odds are the menu will include more than just those veggie burgers.</p>
<p>Headley has yet to confirm or deny that he's gearing up for the launch of Superiority Burger on Ninth Street, but rumor has it that he's been hosting friends and family meals in the old Dirt Candy space this week. Brooks is still rocking the pastry station at Del Posto. By all accounts, this is just a side-project along the lines of <a href="http://ny.eater.com/tags/pasta-flyer">Mark Ladner's Pasta Flyer</a>.</p>
<p>Right now, there's a dummy menu in the window advertising a chicken restaurant:</p>
<figure class="e-image">
<img alt=" " data-mask-text="false" src="https://cdn.vox-cdn.com/thumbor/11cyvfUYB5K5EcTnDCedD-H0r4s=/800x0/filters:no_upscale()/cdn.vox-cdn.com/uploads/chorus_asset/file/3819302/humor_.jpg">
<cite><p>[Dummy menu by Nick Solares]</p></cite>
</figure>
<p>Stay tuned for more details on the forthcoming veggie burger apocalypse. Although a worker at the address today wouldn't confirm that the restaurant is, in fact, Superiority Burger, he did mention that the space is probably going to open tomorrow or this weekend.</p>
<p>As always, if you hear any gossip about this project or any other restaurant that's opening soon, <a href="http://www.eater.com/contact?community_id=460&#tip">please let us know</a>.</p>
<p><strong>UPDATE</strong>: <a href="https://twitter.com/weareyourfek/status/613752237962231808">Foster Kamer points out that, why yes indeed, the Department of health website</a> lists Superiority Burger at 430 East 9th Street. No letter grade yet, but you can almost taste the veggie burgers.</p>
https://ny.eater.com/2015/6/24/8838271/superiority-burgerGreg Morabito