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Eleven Madison Park Team Nixes Plan for Big FiDi Restaurant

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Will Guidara and Daniel Humm are OUT at Three World Trade

Will Guidara and Daniel Humm
Will Guidara and Daniel Humm
Photo by Liz Barclay

Sorry, FiDi: The fine dining big shots behind Eleven Madison Park have dropped their plans to open a restaurant in the neighborhood. The Post reports that Will Guidara and chef Daniel Humm are leaving the 7,000-square-foot space in Three World Trade Center where they previously announced plans for a casual restaurant.

A spokesperson for the duo says it was a “totally amicable” split between Make It Nice hospitality group and the landlord Westfield, citing scheduling conflicts as the reason why they’re not pursuing the project. It was initially slated to open as early as this year.

Upscale British steakhouse chain Hawksmoor, which also previously eyed a space in the property, may also be opening its first NYC outpost elsewhere.

The Post is pointing to sad times for the complex, noting that some storefronts are still empty in the Trade Center mall even though the flashy Oculus has been open for two years. Westfield is a huge, nationwide mall company.

Guidara and Humm — known for both tasting menu restaurant Eleven Madison Park and more casual enterprise the NoMad — aren’t totally ditching plans for new restaurants in NYC, though. The dream weavers are still signed up for a two-story beast in the Norman Foster development at 425 Park Ave., which is inching closer to being finished. And soon, they’ll also be the culinary force behind a private events space in the new International Center of Photography on the LES. That’s set to open next year.

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