Popular casual steakhouse Quality Eats now has a new location in Nomad at 3 East 28th St., between Fifth and Madison avenues. This is the meat-focused restaurant’s third — and largest — NYC location.
The 3,500-square-foot space seats 100 with another 24 seats at the bar and lounge area, offering more room to breathe than the regularly packed 70-seat original location. The design of the space is similar to the other restaurants, with an industrial aesthetic and neon sign above the bar. That neon sign is, of course, pink, the restaurant’s preferred color, at least according to its pink-packed Instagram
Quality Eats first opened in West Village in 2015 as a no-frills neighborhood meatery serving steaks at all under $30 and expanded to UES in 2017. Eater NY critic Ryan Sutton gave the original location one star in his review, praising the restaurant’s price point on steaks. Quality Eats has established a reputation as an affordable, more everyday version of a steakhouse. That, along with its Instagram-ready attention to aesthetics, has kept the place popular.
The new Nomad location serves new menu items like a “pizza crudo” topped with tomato, tuna tartare, ricotta, basil, and a cheese crisp; as well as a “veggie double double club,” made with patties made of eggplant, mushrooms, quinoa, farro, cheese, and pine nuts, topped with American cheese and and a house “secret sauce.” For dessert, there’s matcha pudding with coconut almond sponge cake, malted cornflakes, toasted milk crumbs, and pink Kit Kats. It also serves familiar Quality Eats fare, like the brown-bag curly fries. The steak selections — bavette cut, hanger, grilled skirt, Don Ameche, and sirloin strip — are also the same.
The restaurant is part of the Quality Branded restaurants from restaurateur Michael Stillman, which also owns Quality Italian and Quality Meats. The Stillman family has been in the meat business in New York for years; Michael’s father Alan opened the first TGI Friday’s in 1965 and once manned steakhouse chain Smith & Wollensky.