Amazon Is Hosting Free ‘20s-Style Open Bars to Promote Zelda Fitzgerald Show

Two of New York’s speakeasies will be further transformed into Prohibition Era bars this week as part of an Amazon promotion for its new show about ‘20s icon Zelda Fitzgerald. Stylish speakeasies The Back Room and Raines Law Room will be offering a free open bar on Wednesday and Thursday to launch, “Z: The Beginning of Everything.”

Amazon will be decorating the bars to look even more like speakeasies from the ‘20s than they already do. Bartenders will be dressed in ‘20s attire, the barware will be branded with “Z,” jazz bands will play, and all of the cocktails will be from the ‘20s. Drink options will include Zelda’s Memoirs (bourbon, dark rum, milk, vanilla extract, simply syrup, nutmeg), The Fan Dancer (champagne, lemon juice, gin, simple syrup), and South Side (white rum, pineapple juice, grenadine, maraschino liqueur).

The show follows Fitzgerald, played by Christina Ricci, before she meets writer F. Scott Fitzgerald. The Amazon original series follows the ups and downs of their romance, other artists in the era, and the parties of the roaring ‘20s.

The Back Room operated as a speakeasy in New York during the Prohibition, and it already has a fair amount of vintage decor. It’s a popular bar for film shoots, including that scene in “Broad City,” where Abbi turns into her alter-ego, Val. The open bar here will be offered on Wednesday, January 25th from 8 p.m. to 11 p.m. and on Thursday, January 26th from 7 p.m. to 10 p.m. It’s located at 102 Norfolk St.

Raines Law Room, a speakeasy named after a law meant to limit booze drinking, will have an open bar on Thursday, January 26th from 8 p.m. to 10 p.m.