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Publicity Stunts

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serendipitymay25.jpgTourist magnet, sundae specialist, and home to many a publicity stunt Serendipity 3 on the Upper East Side is creating the most expensive burger to win a Guinness World Record. The $295 burger has white and black truffles, caviar, and a solid gold "Fleur de Lis" toothpick encrusted with diamonds. Available for a limited time with a 48-hour notice period, all of the proceeds will benefit the Bowery Mission. [EaterWire]

Serendipity 3

225 East 60th Street, New York, NY 10022 Visit Website

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