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4Food's Giant Big Brother Leaderboard is Up and Running

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The opening of 4Food, a new almost futuristic quick service Midtown restaurant, has been delayed once again (the website now puts it at September 7). But one important facet of the place, a towering 220 square foot leaderboard, is installed. Look at it glow!

As rep Rex Sorgatz explained a couple of months ago, the board will offer a constantly updated stream of Twitter information, Foursquare check-ins, and any activity that’s going on on Facebook in addition to a leaderboard highlighting the most popular menu items. Midtown: It is all happening
· 4Food's Rex Sorgatz Talks Donut Burgers, Fast Food Leader Boards, and Virtual Meetings


Madison Ave. and 40th St., New York, NY

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