Batali, Jean-Georges, and now Marcus Samuelsson. Following in the footsteps of his fellow celeb chefs, the Top Chef Masters winner has done Bloomie's bidding and made a video beckoning basketball star LeBron James to New York. What's more interesting is that the video shows the inside of his upcoming Harlem restaurant Red Rooster, scheduled to open this fall. It's all bones right now, but the spot reveals the place is going to be a big one.
Samuelsson tells LeBron, "We are actually building a restaurant with you in mind," promising a King James table instead of a usual chef's table, featuring a tasting menu with all of the things LeBron likes.
· Red Rooster & The King James Table [HQ] [Facebook via HarlemCondoLife]