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Just a day after the Times' big story about the growth of no reservation restaurants—which singled out Ma Peche's no-rez policy as peculiar for its Midtown size and setting—Chang has added more slots to his online reservation system. Introducing Ma Peche's new prix fixe lunch (two courses and something from Milk Bar for $25) and its 5 - 7 PM pre-theater dinner (two courses and something from Milk Bar for $35). If the place wasn't already doing gangbusters business at lunch, we can bet it will now with that price point.
· Ma Peche Reservations [~ENY~]
· All Ma Peche Coverage [~ENY~]
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