Paradou Adopts New, Less Abusive Policy for Collecting Emails

A recent email from Paradou, where the owner went ballistic on his employees in November for not collecting enough email addresses. They're adopting a new tactic:

We're shameless. We make no secret of wanting to get your email address so we can share our goings on with you, because we love the things we do at Paradou. But after our little kerfuffle several months back, we figured, if we want something, we should be willing to give something to get it. So here it is.

EVERY WEEK WE WILL AWARD A $100 GIFT CERTIFICATE TO SOMEONE WE WILL RANDOMLY SELECT FROM OUR EMAIL LIST!!!