In what is perhaps a move to cater to his new media clientele, restaurateur John McDonald has relaunched Lure Fish Bar's website into a Tumblr, complete with food porn galleries, quotes from quasi-famous regulars (Thrillist's Ben Lerer, actor Billy Zane), and links to Foursquare and Twitter. We'd say the man's lost it, but as far as restaurant site's go, she's not bad at all. [Official Site]
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