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Ripert and the Big Mac

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Set on building the perfect burger, Eric Ripert did most of his research in unfamiliar territory: McDonald's and Burger King: "First of all, the burgers are a perfect size. You can grab them in both hands, and they’re never too tall or too wide to hold on to. And the toppings are the perfect size, too—all to scale, including the thickness of the tomatoes, the amount of lettuce, can count on them to be consistent; you always know what you’re going to get." [Gourmet]

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