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Ko-BOOM: Resy Auction

And from the land of terrible ideas, we have this proposition from Portfolio's Felix Salmon suggesting that David Chang should auction off resys to Momofuku Ko twice a week: "Rather than the first-come-first-served lottery, he could simply accept bids, over the course of the day from anybody wanting a reservation in one week's time, along with the preferred time that person would like to eat. If he serves say 30 covers per night, he could then accept the top 30 bids, and charge them all the same clearing price: he'd give the highest bidders their first choice on timeslots, but wouldn't charge them any extra. The clearing price would, right now, be well over $85; it might even approach the $400 level seen at Masa." [Portfolio]

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