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Two is a Trend: The Sunday Night Special

One of the major points in Bruni's February 20th three star review of Dovetail was his observation that their $38 three course Sunday night prix fixe "is quite simply one of the best deals in town." Now just last week we got a press release, and on Monday NYMag featured the stunt prominently, that the West Village restaurant Smith would be holding regular Sunday night grilled cheese nights launching (not coincidentally) during National Grilled Cheese Month. Having special deals on Sunday is nothing new. They drum up business on one of the industry's slowest nights, and when some sort of 'family style' arrangement is involved they attempt to change the pace of typical dining and give the chefs a break. What makes the Dovetail/Smith's announcement noteworthy is that these are both relatively new and buzzed about restaurants that really don't need specials or gimmicks to fill their seats every night. We wouldn't be too surprised if more restaurants of their stature think up Sunday night specials of their own.
· Two is a Trend: Potato Wars [~E~]
· Two is a Trend: Designer Firewood [~E~]


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