Sent in to us this morning, this photo is of the space that formerly housed Komegashi at 928 Broadway. On the hype index, if ads on TONY are good for a zero, this tack rates a 100 of 100 possible hype points. Though it probably does push the envelope a bit too far -- please do not de-mystify the the fact that there is mystery, thanksmuch -- it's another good case of the proprietor trying to take ownership of the hype machine. Has he gone 14 question marks too far? Maybe. Fun for us, pre-open-Deathwatch-dangerous, potentially, for them.
· TrendWatch: Anti-Hype Advertising [~E~]
· Plywood Report: ex-Komegashi [~E~]
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